Telling Your Story the Right Way for Your Brand

We all want our marketing dollars to stretch as far as they can. One way to ensure that your dollars are taking your company as far as they should go is to have your brand tell the right story in the right way. It is important to think of marketing as someone in the corner raising their hand to get attention. If you aren’t intrigued by what you see, if you aren’t interested in figuring out what the story is, then your marketing and advertising can quickly be ignored and even more quickly add up to a cost that is not sustainable. Most marketing is an interruption, plain and simple. Whether it’s the ads you see scattered around the internet, streets, windows, and seemingly everywhere these days, the stuff that works is the stuff that grips you, makes you stop, and makes you curious.

Appeal to Your Customers
The first step in telling your story is to meet your customers where they are. No one is going to listen to your story if they can’t hear you. You need amplification to get your message out there and keep it out there.

Be Genuine
Developing a brand that really represents the high caliber services and products that your company provides is key to attracting the kind of loyal customers you want. You need to show them exactly what they can expect from you from the first moment they encounter your brand.

Create a Connection
Life is about the connections we make. If you can successfully connect with your customer base, then they are more likely to become your customers, return as customers, and spread the word about your brand to their connections.

You need a way to stay in your customers’ minds so that when they need your products or services, your brand is the first one they think of. Using promotional products can help your brand be remembered long after you make an initial connection with your customer base.

And Repeat
The stories that stick with us are those that we hear all the time. The best way to get the story of your brand remembered is to tell it over and over.

One of the easiest ways to accomplish that is with promotional products that appeal to your customers. Giving potential customers something they will use every day is the smart way to keep your brand repeating in their mind.

Ready to choose the right promotional product to tell your brand’s story?

Features to Expect in Future Smartphones

Smartphones are the most common thing now. They are much different to the so called mobiles. As the name already indicates they are much smarter than the mobile phones. These are handy devices that every person uses as means of communication with friends and relatives. Earlier the phones were simply used for calling purposes. But now with advancement in technology phones are used for multiple purposes. A simple smartphone is now loaded with multiple apps, cameras and of course the primary calling functions.

It is expected that the future smartphones are going to have certain features which are going to make the phones even more powerful. The features that might make their way are –

1. Augmented reality- This something that provides us more information by combining the computer data so that we have real life experience of what we see. It will give you all relevant information by the use of your phone’s camera. The augmented reality apps that is available now makes use of the GPS to provide information. But now it has limited recognition accuracy which is expected to increase in the coming years.

2. Flexible screens- There might be a time when you can adjust the size of the screen according to your needs. Suppose you want to play a game or watch a video you can do that by folding and unfolding the portable screen size. This can be made possible with the help of Organic Light-Emitting Diode (OLED) technology.

3. In-built projectors- Not only the screen, we hope that you will be able to show movies to your friend and family by projecting the screen in an appropriate place. This has the mightiest possible chance of replacing the TV that is used as gaming consoles.

4. Seamless voice control- Though voice control has been there in earlier phones but the voice recognition function was the best one. In the later years, it is expected that there would be seamless voice control that might take interactivity to the next level.

5. 3D screens and holograms- Many of the Smartphone have high-defined cameras that offer sharper resolutions than the human eyes. Still, our thirsts for good photos are not over. The companies are thus, now moving their focus from the 2D smartphones to the 3D smartphones. The next in this route is likely to be the holographic projections. This will enable you to resize your photos to whichever size you like removing out the unnecessary things.

We guess that you are already excited to think of the things. Imagine what you would do if you get all these features in your handheld smartphone. Isn’t the idea awesome? Yes, it is definitely. All you have to do now is hold your breath, and wait for the awesome features to come to the market.

Network Marketing Business Tips That Will Show How To Reach Success

In this powerful article I am going to share with you amazing success principles that will allow you to create massive success in your business. If you decide to take action you will be well on your way to accomplish your goals.

Learn The Proper Skills

If you are serious about generating success in your business, then you must identify the areas in which you are weak. For example, it would be pointless to learn advanced internet marketing concepts if you don’t even know how to use a computer.

In this scenario, it is obvious that your first logical step would be to take a computer class so that you can get up to speed on how computers work. It would be pointless to talk about creating a sales letter if you don’t even understand effective copy writing.

You would first need to take some kind of course which educates you on this subject. Success in business is a step by step process, and you need to have the discipline and patience to go through this process.

The Power Of Your Mind

How strong is your mindset? The reason I ask is that, if you are serious about reaching your goals, you need to develop a strong mindset. We live in a world filled with negative people who love to complain, so now more than ever you need to strengthen your mind.

The most powerful way which I found to achieve this is to read positive books. By becoming an avid reader you will drown out the negative noise that seeks to corrupt your mind. Like one of my mentors used to tell me, “you must seal your mind from negativity.”

Be An Early Bird And Put In The Work

You cannot afford to get complacent if you intend to build a solid business. It’s amazing that people are willing to get up early to go to a low paying job and work hard day after day for someone else, but are not willing to do the same when they are working for themselves.

Like the same mentor I mentioned above used to also tell me, “until you generate the income you desire, you need to get up early and work hard all day long.” It is this kind of attitude that will take you to the top.

Develop A Laser Focus

We are living in a technological world, one where distractions are very common. Now, more than ever, it is vital that you discipline yourself to develop intense focus. Only by remaining focused on your goals will you be able to reach them.

It is this intense focus which will allow you to keep going even when faced with tough challenges. The challenges will certainly arrive, but with laser focus you will be able to overcome them.

Summary

You can achieve anything you desire if you follow the tips I have given you here. You don’t reach success because of some magical or mystical formula. You reach it by applying known and proven concepts.

Multitasking High Cost

In today’s busy world, multitasking is so common that juggling multiple tasks and responsibilities might seem like the best way to get a lot done. While multitasking, what we are really doing is quickly shifting our focus from one thing to the next. Switching from one task to another makes it difficult to avoid distractions and can cause mental blocks that can slow us down, thereby reducing our efficiency.

It has been found that when chronic multitaskers focus on just single task, their brains are less effective and efficient. But, on the other hand, the evidence suggests that if they stop multitasking, they will be able to perform better.

Experts also suggest that the negative impact of chronic, heavy multitasking might be the most detrimental to young minds. At this age, in particular, brains of teens are busy forming important neural connections.

High Cost of Multitasking –

When we multitask, our attention is expended on the act of switching gears from one task to other and, as a result, we never get into the zone for any of the tasks, affecting our performance. Multitasking affects performance in the followings ways:

It Slows One Down – Contrary to the common belief that multitasking saves time, actually it slows us down making us spend more time on an activity because we are jumping back and forth on different activities. Every task requires a particular approach. Once we get into a groove for an activity, we can do it fast and better.

One Makes Mistakes – Experts estimate that multitasking can cause as much as 40% loss in productivity. It has been found that the human brain can handle two complicated tasks without too much difficulty because it has two lobes that can divide responsibility equally between the two. However, adding another task can overwhelm the frontal cortex and increase the number of mistakes one makes.

It Stresses One Out – Multitasking keeps us perpetually in “high alert” mode, which sooner or later can stress us out and cause some stress-related problems.

It Makes One Miss Out – People, who are busy doing two or more things at once, don’t see the obvious things in front of them. For example, while talking on cell phone, we miss noticing an acquaintance passing by us. This is termed inattentional blindness because even though the cell-phone talkers are looking at their surroundings, none of it is actually registering in their brains.

It Makes One Miss Important Details – One is likely to miss important details while doing one or more things at once. It happens more so with older people. Researchers say that as the brain ages, it has a harder time getting back on track after even a brief detour.

It Can Make One Overeat – Being distracted during mealtime can prevent brain from fully processing what one has eaten. This can result in overeating. Even people who eat alone should refrain from turning on the television while eating.

It Can Dampen Creativity – Multitasking uses up most of working memory. So it can take away from our ability to think creatively because so much is already going on in head.

It Can Be Dangerous – Driving when texting or talking on a cell phone, even with a hands-free device, is as dangerous as driving drunken. Even that doesn’t stop people from doing it.

It Can Hurt Relationships – Using a cell phone during a personal conversation can give rise to friction and distrust between partners. Do your relationship a favor by paying your partner some exclusive attention.

Conclusion –

We all multitask at times but it has become a common trend amongst many, especially children and youngsters. In fact, we do it at a high cost because researchers have found that it can cause brain damage resulting in cognitive impairment and a decline in IQ. Moreover, multitasking has been found to slacken our emotional control. In this context, it is all the more important that children and youngsters should avoid multitasking as their young brains are growing.